Client:

NOX Hotels

Project:

Naming and branding

Opportunity knocks

Total renaming and re-branding for group of 14 boutique London hotels.

As an independent group of fourteen boutique hotels, NOX Hotels offers a blend of flexibility, affordability, and convenience for both short- and long-term stays across London.

NOX Hotels partnered with us during their critical rebrand, which involved developing their new name and positioning. Throughout the challenging period of lockdown, we provided comprehensive support in relaunching their brand. Our work included a full suite of services— hotel branding, naming strategy, website design, signage, and ongoing marketing support for new hotel openings.

The refreshed NOX Hotels identity reflects their commitment to providing affordable, modern, and comfortable rooms in prime London locations. NOX Hotels ethos encourages guests to make the most of their stay – resting well at night but stepping out to explore and seize the day in this vibrant city.

We delivered:
Brand identity, Brand guidelines, Naming, Tone of voice, Printed comms, Digital comms, Ongoing design support, Email marketing, Seasonal campaign, Website design, Photography
We say:

At our core, we believe in becoming an integral part of our clients’ journey, not just as an external agency but as an extension of their team. With NOX Hotels, we worked hand-in-hand, fully immersing ourselves in their vision to ensure every decision reflected their values and ambitions. From branding to marketing, we operate as an arm of their business, fostering a partnership built on collaboration, trust, and shared goals.

Client says:

Working with the team has been a great experience. They’ve taken the time to fully understand us, what we need, and our long-term vision. It feels like they’re an extension of our internal team. We can rely on them for support whenever we need it, and they’re always ready to help, no matter what the request.

Let’s grow something brilliant

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